Contact Sign of the Times
I would love to discuss your sign needs and ideas but I'm sure most of you really want to know, "How much will it cost?". In order to price your sign there are some things to include in your message:
Some thoughts on your sign design to consider.
If it's a decorative piece then most of this won't matter but if your sign is for a business or so people can find your location then the size is important. Font size is relative to the overall size of the sign, the bigger the sign, the bigger the font can be. As you are out and about, take a look at signs while driving, you will find you have seconds to take them in. In that very brief time, what did you get from the sign? Do you understand the message right away?
I often tell my customers that websites and phone numbers are not a very functional thing to have on a sign. Who can remember it while driving by at 50? Everyone has a smart phone these days, 50% of all searches now are done by voice through Siri or Alexa and the like. Your business name and a clear understanding of what your business is about is key to moving potential customers to the next step, doing business with you.
- Size of the sign
- Carved one or two sides
- Will it be hung outdoors or inside
- Material preference if you know what you would like it made with, if not no worries, we will figure that out together.
- What do you want the sign to say
Some thoughts on your sign design to consider.
If it's a decorative piece then most of this won't matter but if your sign is for a business or so people can find your location then the size is important. Font size is relative to the overall size of the sign, the bigger the sign, the bigger the font can be. As you are out and about, take a look at signs while driving, you will find you have seconds to take them in. In that very brief time, what did you get from the sign? Do you understand the message right away?
I often tell my customers that websites and phone numbers are not a very functional thing to have on a sign. Who can remember it while driving by at 50? Everyone has a smart phone these days, 50% of all searches now are done by voice through Siri or Alexa and the like. Your business name and a clear understanding of what your business is about is key to moving potential customers to the next step, doing business with you.
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Small Businesses
As a small business owner, you need to invest in marketing strategies that drive profitable outcomes to help scale your company. You may think that signage doesn’t fit into the marketing mix. But a recent FedEx survey concluded that “about 67% of the consumers said they had purchased a product or service because a sign caught their eye”. And these were the ones that they surveyed.
Signage may not be top of the marketing mindset, but business signs are extremely important for small businesses.
Advertising 101
If you’re a small business owner, you’re probably spending a considerable amount of your marketing budget online. But next time you take a drive, count how many signs you see on the road. Exterior signs are important because they serve as a 24/7 marketing tool. Remember, most of your customers need multiple touch points to make a decision. Having a great looking exterior sign helps promote a sense of brand value and confidence in your business.
Savings:
Juggling between different roles is a norm for a small business owner. In the midst of all that work, your marketing might take a back seat. And that means your business signs as well. Since signs don’t require routine maintenance, effective signage solutions can save you time and money.
Many Choices:
When it comes to options, signage takes the cake. There are so many options for both exterior and interior signs that you can pick from and decide what best fits your business. Exterior signs are favorable for catching the eyes of your potential customers and introducing your business to passersby. Interior signs can help consumers find specific sections or products. And can even encourage impulse buys when paired with special offers.
You can build your business with a single sign or go full-out with exterior signage, interior and exterior wayfinding, and promotional items. It’s always best to know what options you have. So let me help you create the perfect sign.
As a small business owner, you need to invest in marketing strategies that drive profitable outcomes to help scale your company. You may think that signage doesn’t fit into the marketing mix. But a recent FedEx survey concluded that “about 67% of the consumers said they had purchased a product or service because a sign caught their eye”. And these were the ones that they surveyed.
Signage may not be top of the marketing mindset, but business signs are extremely important for small businesses.
Advertising 101
If you’re a small business owner, you’re probably spending a considerable amount of your marketing budget online. But next time you take a drive, count how many signs you see on the road. Exterior signs are important because they serve as a 24/7 marketing tool. Remember, most of your customers need multiple touch points to make a decision. Having a great looking exterior sign helps promote a sense of brand value and confidence in your business.
Savings:
Juggling between different roles is a norm for a small business owner. In the midst of all that work, your marketing might take a back seat. And that means your business signs as well. Since signs don’t require routine maintenance, effective signage solutions can save you time and money.
Many Choices:
When it comes to options, signage takes the cake. There are so many options for both exterior and interior signs that you can pick from and decide what best fits your business. Exterior signs are favorable for catching the eyes of your potential customers and introducing your business to passersby. Interior signs can help consumers find specific sections or products. And can even encourage impulse buys when paired with special offers.
You can build your business with a single sign or go full-out with exterior signage, interior and exterior wayfinding, and promotional items. It’s always best to know what options you have. So let me help you create the perfect sign.